50th Anniversary Falcon

[dannyhilton]

The legendary Falcon will soar again during 2010 with the release today of a commemorative logo to celebrate the 50th anniversary of Ford Falcon cars in Australia.

Inspired by the original Falcon bird logo from the early 1960s, the new logo will feature prominently across a range of product and celebratory activities during 2010.

"2010 is a very special year for Ford in Australia," said Ford Australia Marketing, Sales & Service Vice President Beth Donovan.

"In addition to celebrating the 50th birthday of Falcon, we are also marking our 85th year as a company in Australia."

While Ford vehicles have been sold in Australia since 1904, the company was officially established on 31st March, 1925. Production of the first Model T Ford began at the company's Geelong plant three months later.

Falcon, the longest-running nameplate in Australian motoring history, will enter its 51st year on Monday 28th June – 50 years to the day after the first Australian-built XK Falcon rolled off the production line at Ford's manufacturing plant in Broadmeadows.


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"There is no doubt that Falcon has been a true icon of the Australian motoring scene since 1960," said Donovan.

"Falcon has a history of being first to market with a wide variety of technology and safety advancements. We will continue that tradition in the next 12-18 months with the introduction of an all-new liquid phase injection LPG system and the world's first rear-wheel-drive EcoBoost 4-cylinder engine."

Ford Australia Design Manager Todd Willing looked to the past to design the commemorative new logo.

"We wanted to recognise the heritage in the original Falcon motifs of the early sixties, but it was also imperative that we created a new design that reflects the contemporary and dynamic vehicle that Falcon represents today and will tomorrow."

Key anniversary dates

Ford Motor Company of Australia officially established – 31st March, 1925
First local production of a Model T Ford – 4th July, 1925
First I6 engine produced at Geelong engine plant – 29th April, 1960
First Falcon (XK) manufactured at Ford's Campbellfield factory – 28th June, 1960
First Falcon (XK) on sale – 14th September, 1960

Source - Nextcar.com.au

Sticker job?

[RedHotGT]

I like the badge...

But hope its not just a stickers/rims job...

[gcg2503]

Originally Posted by loftie

I like the badge...

But hope its not just a stickers/rims job...

Man you guys are hard to please
What would you like them to do? Engineer a new engine perhaps
It's an anniversary edition, slight cosmetic upgrades were alaways the way since the 70s

[ThePistonHead]

In before:

"But the Commodore had it's sixtieth anniversity edition last year, HOLDON RULEZZ"

If holden can badge it's commodore as the 60th edition and ensinuate that the commodore has been around for 60 years, why shouldn't ford do the same?

80th year falcon!

[gcg2503]

The ltd edition holdens were badged as 60th anniversary editions. Implying 60 years of Holden not the actual model of car

[prydey]

Originally Posted by gcg2503

Man you guys are hard to please
What would you like them to do? Engineer a new engine perhaps
It's an anniversary edition, slight cosmetic upgrades were alaways the way since the 70s

absolutely!! some people want a compete new car on every milestone. anniversaries are only ever a badge and maybe some slight cosmetic changes.

[dannyhilton]

Well I'd like it to be a bit special. I don't just want stickers on the car with some different wheels, I want it to scream of value, be based on an up-market model (not XT) and be marketed till the cows come home. No one here said they hate the concept or that they wanted a brand new model, we just don't want it to be stickers and some nice wheels. It has to appeal and show Australia that the Falcon is Australia, a part of our history and hopefully our future...

[CFOUR]

50th anniversary xr8 ute, alloy 5l with a factory blower. That's a anniversary and a half. "fingers crossed"

[mick457]

i dont no weather to belive this or not being april fools but it would be great

[GK]

Originally Posted by mick457

i dont no weather to belive this or not being april fools but it would be great

Fair call Mick!

We'll see soon enough.

If it's true though, I hope they do something a little extra, along the lines of the G6LE, which has done very well.

Who knows if we'll get to a 60th anniversary Falcon?

GK

[mick457]

Originally Posted by GK

Fair call Mick!

We'll see soon enough.

If it's true though, I hope they do something a little extra, along the lines of the G6LE, which has done very well.

Who knows if we'll get to a 60th anniversary Falcon?

GK

yes indeed
it has to be something special
how hard would it be to design a new body kit for an fg has to be something differnt to be special if it just another xt with stickers why bother
xt
g6
xr6/8
FALCON 50TH YEAR ANNIVERSARY WITH A BLOWN 5.4LT V8 BOSS

[ThePistonHead]

Originally Posted by ThePistonHead

In before:

"But the Commodore had it's sixtieth anniversity edition last year, HOLDON RULEZZ"

If holden can badge it's commodore as the 60th edition and ensinuate that the commodore has been around for 60 years, why shouldn't ford do the same?

80th year falcon!

Originally Posted by gcg2503

The ltd edition holdens were badged as 60th anniversary editions. Implying 60 years of Holden not the actual model of car

See bolded. To the general public, IMO, the message came across as the commodore being 60 years old, as a result of the advertising.

[TUF_302]

I dont believe this for some reason, its to hard to believe on the 1st of april lol! :

[DJM83]

Originally Posted by gcg2503

Man you guys are hard to please
What would you like them to do? Engineer a new engine perhaps
It's an anniversary edition, slight cosmetic upgrades were alaways the way since the 70s

Totally agree George, people want the world and more. Also as the auto market is still a little fragile i doubt there will be alot of effort put into this one.

[JPFS1]

Limited addition 50th revealed

[Polyal]

ahhhhhhhhhhhh

So XR50 had nothing to do with coyote. But why no 50th XR8?...hmmmm would have looked cracking in the gold and matched well with the original XR GT.

The range looks great.

edit: Anyone else notice that CA is very pro Ford, I dont know if its years of having the media bagging Ford but they seem to have lots of Ford adds aswell. Just an observation.

[R-Design]

At least we've figured out why the G6ET gets a price hike (Free 19's and Sat Nav included) nice!

[gcg2503]

Love the wheels !

They remind me of the BF 11 update wheels with the grey inserts

[Ghiadude]

Looks good and should bring some extra sales. theres another anniversary this year for ford OZ and Im more looking forward to that one.......

[Polyal]

Originally Posted by gcg2503

Love the wheels !

They remind me of the BF 11 update wheels with the grey inserts

Yes and those cars look the goods still. Atleast Ford can pcik new rims, even if they are just reworked older ones; suits it well.

Would the stickers still be grey if you option ego (is that still around??)

[JPFS1]

Originally Posted by Polyal

ahhhhhhhhhhhh

So XR50 had nothing to do with coyote. But why no 50th XR8?...hmmmm would have looked cracking in the gold and matched well with the original XR GT.

Because the V8's won't be available at time of release of the 50th models.

I'm sure it was part of the plan until the issues were identified.

[Brazen]

It mentions a new mocha metallic brown available only on G series. I think it would look fantastic.

[Sloth]

Good job all round I reckon. Something for everyone's price range. Plenty of unique touches, and pretty tastefully done too.

[gcg2503]

Originally Posted by Brazen

It mentions a new mocha metallic brown available only on G series. I think it would look fantastic.

Maybe Walnut Glow will make a comeback from the early 70s!

[myxr6]

The Turbo pic looks a bit like Desert Gold from the XC days.

[Road_Warrior]

Now all they gotta do is trumpet the fact that the big bird is 50 years old so people actually notice...

[My poor XF]

Looks good, much more than a sticker pack. Hopefully this pleases those who doubted ford would take this anniversary seriously.

[a_misfit]

Originally Posted by Polyal

ahhhhhhhhhhhh

edit: Anyone else notice that CA is very pro Ford, I dont know if its years of having the media bagging Ford but they seem to have lots of Ford adds aswell. Just an observation.

From CarAdvice

the FG series, boasts a modern 4.0-litre six cylinder engine that pumps out 195kW of power and 391Nm of torque

I am used to seeing the word "ageing" in other articles.

[Joe5619]

Not trying to be negative, but does anyone else think 6 different models is going to be too many to properly commutate them to the non-ford customer??

It will be very interesting to see the pricing of the Turbo ones

I hope the adds for these sends out a clear message about Australian Made & very pro Australian.. And even something about ongoing investment in Australian made..

[Smoke Pursuit]

I want an XR6 50 Turbo ute...